© Photos by ROBERTO ALBORGHETTI
From roses to spathifillums, from fat plants to kalanchoes. A recent trip to Holland for a journalistic reportage about Dutch plants and flowers gave me the opportunity to meet and to know some of the most innovative producers of the “green world”. In my tour, with the collaboration of Flower Council Holland, I met owners and founders of companies and internationally known brands such as Air so pure, Nolina, Amigo Plant and La mia Favorita. Despite the crisis, they were able to invest and innovate, specializing in the cultivation, environmental sustainability and marketing of indoor plants now known all over the world.
I visited their great and huge greenhouses, where plants grow up with the help from the humans and the technology… I took lot of photos about this incredible world which is a delight for the eyes. I’m glad to share these images coming from The Netherlands, where the passion for the green has produced a range of plants that help us to live better and to create an atmosphere of well-being in our environment, from homes to offices to communities. An activity that also has become a message from a beautiful Country where plants and flowers colors are a symbol of life.