“BLOODY ASPHALT”: MY WORK SUPPORTING “30.000 LIVES TO SAVE” EUROPEAN CAMPAIGN AGAINST ROAD ACCIDENTS

Bloody Asphalt – by Roberto Alborghetti, Collage 70×50, Framed, 2012 (created with hundred of paper pieces from torn and decomposed publicity posters) – Supporting “30.000 Lives to Save” European Campaign.

WATCH THE VIDEOCLIP:

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Bloody Asphalt / 30.000 Lives to Save”

Collage by Roberto Alborghetti

Supporting The European Road Safety Charter campaign

50×70, 2012

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This work – “Bloody Asphalt” – is dedicated to road victims and it supports the “30.000 lives to save” campaign. It’s not a canvas reproducing details from torn posters images, but it’s a collage I’ve created with hundreds of paper pieces from decomposed and ripped publicity posters I’ve collected along the streets… Black and red are the pre-eminent colors suggesting a road scene after  an accident. Abstract and reality to raise attention for an important  cause…          

The European Road Safety Charter has launched the “30. 000 lives to save”  campaign that has a key message: “No more victims on the roads”. The campaign, that uses an integrated application on Facebook (causes.com) as a platform, invites citizens to follow its cause by clicking on a single button. The objective is to reach 30. 000 individual participations who believe that road safety should be a priority for all. In 2011, an estimate of 30. 000 people lost their lives on European Roads. That is why, the European Road Safety Charter wants to take a step further and encourage a more active participation of citizens in road safety related topics.

The Charter wants to prove that there are more than 30 000 people who believe that there should be “NO MORE VICTIMS ON THE ROADS!”

 

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SOS StopOilSpill / MY VIDEO AND ART PIECES SUPPORTING FUERTEVENTURA (CANARY ISLANDS) CAMPAIGN AGAINST OIL EXPLORATION IN THE SEA

ROBERTO ALBORGHETTI LACER/ACTIONS ART – IMAGES OF TORN AND DECOMPOSED POSTERS – FROM “SOS StopOilSpill” VIDEOCLIP

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CLIP SOS StopOilSpill / ANIMOTO

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My “Lacer/Actions” images against oil spill disasters: “And the sea waters rose and screamed all their fury”. This clip was created with my art pieces  – realistic and not manipulated images of torn and decomposed posters – and it supports Fuerteventura campaign against the central government’s decision (Spain) to allow oil exploration in Canary Islands (Biosphere Reserve). 

I been in the beautiful and wild Fuerteventura last june. And I approached its problem. Local people and associations are raising protests. Greenpeace told that the planned oil spill – located in deep waters, at 3000 meters – would required 500 boats to act immediately in order to contain it. Fuerteventura doesn’t have the structure to be able to defend itself immediately against such a disaster…   

Natalia Evora, Environment and Trasports Councillor in Fuerteventura, said to “Fuerteventura Magazine Hoy” : “First of all we must remember that in 21st Century we must speak of energies that do not pollute and we therefore think oil has become an obsolete industry… We must take into account the great damage and risks that this would create in our marine element, for biodiversity and for tourism…The Islands that are Biosphere Reserves, such as Fuerteventura, are creating another energy model and not one that is already being eliminated in many countries because of the problems it has created… An oil spill would immediately close the desalination plants that provide the water we consume”.

SOCIAL COMMUNICATION / “MYDADDY” CLIP GOES AROUND THE WORLD SAYING: “STOP ACCIDENTS AT WORK!”

It’s really going around the world, gaining an amazing record of views, in all Continents.

It’s MYDADDY (WOUNDED SO MUCH) clip, which shows pupils talking about accidents at work that involve their parents. The video is dedicated to the 10th edition of “First in Safety”, an Italian social campaign sponsored by Rossini Trading Spa, Anmil  and Okay! Magazine. All this is an interesting and unusual phenomenon. A short and poor video – not supported by media productions or by hundreds of thousands of euro investements – is shared by dozens and dozens of websites, which have embedded it also through YouTube.

MYDADDY (WOUNDED SO MUCH)  clip is an original and particular contribution given to one of the most dramatic phenomena affecting Italy and even the so called civilized world.

ABOUT THE VIDEO

1,170 deads. And over 775,000 injuries. These are the numbers of the dramatic “war report” about a year (2011) of accidents at works in Italy. These numbers are impressive. As if we were at war. For this reason it is urgent to raise voice and the guard. Even with a message. How it does “MYDADDY”, a delicate and passionate videoclip which supports “FIRST IN SAFETY” (Primi in Sicurezza”) a national social campaign for the prevention of accidents at work which invites schools and young people to face the problem. This campaign – at its 10th edition – is promoted by ROSSINI TRADING Spa, ANMIL (the italian Association for injured people) and OKAY! monthly magazine. It’s unique in Italy and Europe and maybe in the global world (at least for continuity, originality and effectiveness). “MyDaddy” clip – created by Roberto Alborghetti – was made with the collaboration of “P.Mazzi” Primary School and Piancastagnaio Municipality (Siena) and Osa Onlus Association. So, thanks to the pupils who participated to the video production in a spontaneous and improvised way.

Here we point out only some of the links to related sites that are sharing the clip, which is online at Youtube and Vodpod

http://cinema.massattract.com/video/6DMWmluQauo/ILMIBABBO.html

http://archive.tellytube.in/video/9BWd4Ll-KQw/MYDADDY-wounded-so-much.html

http://es.clip-arabe.com/videos_clip-9BWd4Ll-KQw.html

http://www.filipino-videos.com/ILMIBABBO__6DMWmluQauo.html

http://www.neverboredonline.com/video-9BWd4Ll-KQw-yt-mydaddy-ed-so-much

http://www.gorrapuestas.com.ar/v_GP_9BWd4Ll-KQw_GP_MYDADDY-(wounded-so-much).html

http://giagelia.com/v/6DMWmluQauo.html

http://www.shwetube.com/video/9BWd4Ll-KQw/MYDADDY-wounded-so-much.html

http://video.taiga-club.ru/video/9BWd4Ll-KQw/MYDADDY-wounded-so-much.html

http://www.icesoftware.it/notizia.asp?Id_Not=40

http://youtube911.com/video/387705/MYDADDY_wounded_so_much

http://www.ratedesi.com/video/v/9BWd4Ll-KQw/MYDADDY-(wounded-so-much!)

http://www.indiaeveryday.in/video/p/mydaddy-wounded-so-much/9BWd4Ll-KQw.htm

http://ustreamonyoutube.com/video/9BWd4Ll-KQw&feature=youtube_gdata_player

http://www.zetaspace.com/tubevids/video/9BWd4Ll-KQw&feature=youtube_gdata_player

STOP THE PLASTIC INVASION ON OUR SHORES: SURFRIDER FOUNDATION EUROPE LAUNCHES THE 17TH “OCEAN INITIATIVES”

  Dear defenders of our shores, river banks, lakesides and seabed, save the dates of 22, 23, 24, and March 25, 2012. The archetypal symbol for the protection and preservation of our coastlines in the fight against aquatic waste, Surfrider Foundation Europe is organising the 17th Ocean Initiatives. This year the target is the plastic that represents from 60 to 90% of the waste found (sources: Ocean Initiatives and UNEP report 2011). Ocean Initiatives integrate into the Rise Above Plastics campaign (RAP) launched by Surfrider US and embraced by the rest of the global network. RAP highlights the inevitable consequences of the plastic invasion on our ecosystems if we do not put a stop to it fast. The objective of the Rise Above Plastics campaign is to reduce the impact of single-use plastics on the marine environment by raising people’s awareness to the dangers of plastic pollution, and by advocating the reduction of their use. The solution lies in the rule of the 4 Rs: Refuse, Reduce, Re-Use, and Recycle.

 Through these operations, Surfrider Foundation Europe aims at raising awareness, mobilizing citizens and public authorities to take action against the scourge of aquatic litter. Dear defenders of oceans, lakes, rivers and seabed, save the dates of 22, 23, 24, and March 25, 2012. Hundreds of operations throughout Europe and the world on beaches, lakes, rivers and seabed will be simultaneously organized by volunteers and local chapters. The extent of your mobilisation will also determine the impact and weight the demands of Surfrider Foundation Europe can have on the national and European institutions. With the support of Surfrider’s Head Office, every citizen has the opportunity to get involved in the fight against aquatic waste by organizing or participating in a clean-up operation. Surfrider Foundation Europe is responsible for coordinating the various operations, to provide logistical support to each volunteer and report on the event.

Event’s posters are available online; all information on Ocean Initiatives is available at: www.oceaninitiatives.org

ABOUT SURFRIDER FOUNDATION EUROPE

Surfrider Foundation Europe is an environmental non-profit making organisation (conforming to the French law passed in 1901) created in 1990 in France (Biarritz). In the course of its existence it has acquired real expertise in researching environmental issues, campaigning on the local scale as well as creating and disseminating educational tools. Today it brings together a network of 1700 volunteers, 10000 members and over 45000 supporters with around forty local branches, active in 12 European countries. For more information: www.surfrider.eu

SOS STOPOILSPILL / VIDEOCLIP

https://robertoalborghetti.wordpress.com/2011/07/16/s-o-s-stopoilspill-my-artworks-against-offshore-oil-rig-activities/

STOP ALL’INVASIONE DI PLASTICA SULLE COSTE: SURFRIDER FOUNDATION EUROPE LANCIA LA 17A EDIZIONE DI “INIZIATIVE OCEANICHE”

Appuntamento per tutti i difensori delle nostre coste, argini, fiumi e fondali marini il 22, 23, 24, e 25 marzo 2012. Simbolo per eccellenza della protezione e salvaguardia del nostro litorale, per lottare contro i rifiuti acquatici, Surfrider Foundation Europa organizza la 17ima edizione delle Iniziative Oceaniche. Quest’anno l’obiettivo è la plastica che rappresenta dal 60 al 90% dei rifiuti (fonti: Iniziative Oceaniche e rapporto dell’UNEP 2011).

Le Iniziative Oceaniches’integrano alla campagna Rise Above Plastics (RAP – Riduciamo la nostra impronta di plastica!) lanciata da Surfrider Stati Uniti e impiegata dal resto della rete mondiale. RAP spiega quali sono le conseguenze di questa invasione nelle nostre coste se non interveniamo rapidamente. L’obiettivo della campagna Rise Above Plastics è di ridurre l’impatto della plastica a unico utilizzo sull’ambiente marino sensibilizzando sul tema dei pericoli dell’inquinamento plastico e indicando come poterlo ridurre alla base. Come soluzione, la regola delle 4 R: rifiutiamo, riduciamo, riutilizziamo e ricicliamo. Surfrider Foundation Europe ambisce attraverso queste operazioni a sensibilizzare e mobilizzare i cittadini e i poteri pubblici al fine di lottare contro il flagello dei rifiuti acquatici.

Appuntamento a tutti i difensori degli oceani, laghi, fiumi e fondali marini il 22, 23, 24, e 25 marzo 2012. Centinaia di operazioni ovunque in Europa e nel mondo in spiagge, laghi, fiumi e fondali marini saranno simultaneamente organizzate da volontari e dalle antenne locali. Da questa mobilitazione dipendono l’impatto e il peso delle rivendicazioni di Surfrider di fronte alle istituzioni nazionali ed europee. Con l’appoggio della sede di Surfrider, tutti i cittadini hanno la possibilità d’impegnarsi per combattere i rifiuti acquatici organizzando o partecipando a un’operazione di pulizia. Surfrider Foundation Europa s’incarica della coordinazione delle differenti operazioni, di apportare un sostegno logistico a ciascun volontario e di promuovere l’evento. Tutte le informazioni riguardanti le Iniziative Oceaniche sono disponibili sul sito: www.oceaninitiatives.org

 

Surfrider Foundation Europeè un’associazione ambientalista (legge francese 1901) creata nel 1990 in Francia (Biarritz). Durante il corso della sua esistenza, ha sviluppato una reale competenza nel campo della ricerca, azione locale come anche nella creazione e diffusione di strumenti pedagogici. Oggi l’associazione unisce una rete di 1700 volontari, 10000 aderenti, più di 45000 simpatizzanti di una quarantina di antenne locali attive in 12 paesi d’Europa.

Per maggiori informazioni: www.surfrider.eu

 

 

PUPILS VOICES TRY STOPPIN’ THE MASSACRE OF ACCIDENTS AT WORK

 

 Yesterday it was one of the busiest days for this blog. People were really struck by “Mydaddy” clip which focuses attention on the dramatic “war report” about a year (2011) of accidents at works in Italy (1,170 deads and over 775,000 injuries). The problem affects not only Italy, but all the so called “civilized world”. The numbers of deathes and injuries are really impressive, often forgotten by the media themselves, who give titles to the phenomenon only in the presence of emotional or numeric high-impact tragedies.

For this reason it is urgent to raise voice and the guard. Even with a message. How “Mydaddy” clip does. The videoclip supports “First in Safety”, an Italian social campaign for the prevention of accidents at work which invites schools – and young people – to confront the problem. This campaign – at its 10th edition – is promoted by ROSSINI TRADING Spa, ANMIL (the italian Association for injured people) and OKAY! monthly magazine. It’s unique in Italy and Europe and maybe in the global world (at least for continuity, originality and effectiveness).

“Mydaddy” videoclip was conceived and produced by Roberto Alborghetti, reporter, writer and visual artist, with the participation of talented students of the second class of the Primary School “P.Mazzi” in Piancastagnaio (Siena). Uploaded on YouTube and VodPod– also in special version with English subtitles – and shared by multiple sites, the clip has become a sort of original spot not only for “First in Safety” campaign, but also for its aim to support the prevention message. Disarmingly simple yet remarkably effective, the video was made at the end of an educational workshop.

The pupils produced drawings on school safety and discussed about workplace injuries that involved mom and dad (from here the title). The clip – made in collaboration with the School Institute in Piancastagnaio, the Municipality of Piancastagnaio (with the major Fabrizio Agnorelli) and Osa non-profit organization (with President Nicola Cirocco) – is an original document on what school may and must do about prevention of accidents at work. As stated in the videoclip final message, “prevention is the lethal weapon to stop the war bulletin” of the deaths and injuries at work.

 

 

English Edition :

 

http://vodpod.com/watch/15988056-mydaddy-wounded-so-much?u=robertoalborghetti&c=robertoalborghetti

 

http://youtu.be/9BWd4Ll-KQw

 

 

Versione Italiana – YouTube link :

http://youtu.be/6DMWmluQauo